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A WEE BIT ABOUT ME

I grew up in Southern California as a restaurant kid before heading off to Harvard University, where I majored in English and rowed on the varsity crew team. I have mixed feelings about one of those decisions.

After college I rose from copywriter intern to creative director while working at top advertising agencies like BBDO NY and Ogilvy NY, writing humorous viral commercials for Foot Locker, AT&T, DirecTV, and Snickers. My work has been featured in Ad Age, The Drum, Adweek, Sports Illustrated, Vice, Complex, Hypebeast, Pitchfork, XXL Mag, The Verge, A.V. Club, and more.

As a TV/Film screenwriter, I write subversive, fish-out-of-water comedies and dramedies that have led to my participation in the CAPE New Writers Fellowship, NBC’s Writers on the Verge program, and the inaugural Rideback Rise Residency. Most recently I was a staff writer on an unannounced Netflix series based on global video game IP and sold a half-hour TV comedy pitch alongside Josh Gad to ABC Network through ABC Signature. Trevor Noah/Day Zero Productions and Ryan Seacrest/Seacrest Productions are set to Executive Produce.

As a mission-driven creative, I’m most excited about the seamless intersection between branding and entertainment. Also, nachos. I really like nachos.


EXPERIENCE (if you like pictures):

 
 

EXPERIENCE (if you like words):
2022 - 2024 Sold + Developing ABC Half-Hour TV Comedy
2023 - 2024 Rideback Rise Residency TV Writer
2022 TV Writer on Unannounced Netflix Series
2021 Ogilvy Creative Director
2021 88rising Visual Album Creative Director
2021 Disney Punch-Up TV Writer
2016 - 2020 BBDO Senior Copywriter
2020 NBC Writers on the Verge
2019 CAPE New Writers Fellowship

ACCOLADES:
2021 Harvardwood Writers Competition TV Pilot Winner
2019 Ad Age Editor’s Pick
2019 The Drum’s US Creative Work of the Week
Harvard Graduation Speech
Co-Author of Straight A's: Asian American College Students in Their Own Words
ROAR Story Slam Winner
VOICES Story Slam Finalist

PRESS:
Deadline, The Hollywood Reporter, Ad Age, The Drum, Adweek, Sports Illustrated, Little Black Book, Le Book, Vice, Complex, Kicks on Fire, Hypebeast, Pitchfork, XXL Mag, Respect, Sole Collector, The Verge, A.V. Club

AD AGENCY EXPERIENCE:
Ogilvy, BBDO LA, BBDO NY, MullenLowe Boston, CAA

REPRESENTATION:
GOOD FEAR CONTENT
David Baggelaar / DBaggelaar@good-fear.com

UNITED TALENT AGENCY (UTA)
Luke Murphy - TV / Luke.Murphy@unitedtalent.com
Alex Rincon - Film / RinconA@unitedtalent.com
Gregory McKnight - Film / gregory.mcknight@unitedtalent.com